Your AI measurement engineer for WooCommerce.
Sygna understands your store, your tracking and your tag manager, decides which conversions your ad platforms should learn from, and sends them itself — then keeps watching. Nothing reaches your ad accounts without your OK.
- Free to start
- Works with or without GTM
- You approve what gets sent
Connects to the platforms your ads learn from.
WooCommerce
Meta
Google Ads
Google Analytics
TikTok
WhatsApp
An example
One store, start to finish.
A WooCommerce furniture store with a theme pixel, a tag manager, and a WhatsApp button on every product page.
What Sygna found: Every order was reported to Meta twice — by the theme's pixel and a tag manager tag.
What it did: Flagged the duplicate tag, and didn't add a third copy of the sale.
What Sygna found: WhatsApp and phone enquiries never reached Google Ads.
What it did: Sends them as enquiries, at the value the owner approved.
What Sygna found: Google Ads was bidding on a goal that wasn't a sale.
What it did: Flagged the goal, for the owner to change in Google Ads.
Nothing was sent until the owner said yes.
What Sygna does
Understands. Decides. Delivers.
Most tracking tools forward whatever you already have. Sygna works out what your tracking should be — then runs it for you.
It understands your store
Sygna reads your pages, forms and buttons, the tracking already on your site, and your Google Tag Manager container — and learns which customer actions really matter to your business.
It decides what each platform learns
Its AI builds your measurement plan: what to count, what to send to Google Ads, Meta, GA4 and TikTok, and what to keep out — with the reason behind every decision.
It delivers, and keeps watching
Sygna sends every approved conversion from its own server, and watches every route for duplicates, failed sends, wrong values and signals that go quiet.
What Sygna catches
The mistakes that teach your ads the wrong lesson.
Sygna finds them in your store and your tag manager — and keeps finding them as your site changes.
Purchases counted twice
Duplicate foundA theme pixel, a plugin and a tag manager tag all reporting the same order. Sygna spots the duplicate — and never adds a third.
Enquiries your pixels never see
RecoveredWhatsApp taps, phone clicks and form submissions that checkout pixels miss, captured and sent as the leads they are.
Tags that don't do what you think
FlaggedSygna reads every tag, trigger and variable in your tag manager, and flags a purchase tag with no value or two tags reporting the same sale.
A Google Ads goal you didn't mean
Check goalSygna checks which conversion goals your campaigns actually bid on, and flags one it can't match to how you sell.
Consent quietly blocking sends
Blocking sendsConsent settings that stop Google, Meta or GA4 from getting your conversions — shown, not buried.
Signals that go quiet
Went quietA conversion that stops arriving, a platform refusing sends, a connection that expired — Sygna notices and names what broke.
Why it matters
Your ads learn from what you send them.
Send every real conversion, once, with the right value — and Google and Meta learn from the customers you actually get, not from noise.
Results depend on your store, traffic and ad setup.
A more complete conversion picture
Illustrative↑ Conversions Meta & Google can attribute
What you'll see change
Conversions your ads can use
The real conversions each platform actually receives from your store.
Enquiries recovered
WhatsApp, phone and form leads that used to vanish from your ad data.
Duplicates caught
Double-counted purchases found and named, so you can switch off the extra tag.
Coverage per platform
How much of each customer journey reaches Google Ads, Meta and GA4.
AI first, then server-side
It thinks before it sends.
Server-side tools send whatever you configure. Sygna first works out what each platform should get, then delivers it from its own server — purchases straight from your store's backend, not a browser pixel.
See how it worksYour store
- Purchases
- WhatsApp & calls
- Forms
- Checkouts
- Refunds
Understands · Decides · Delivers
Your platforms
- Meta
- Google Ads
- Google Analytics
- TikTok
How it works
Four steps to the right signals.
You connect. Sygna does the measurement engineering. You decide what gets sent.
- 1
Connect your store
Install the WooCommerce plugin, then connect Google Ads, Meta, GA4 and your tag manager. No code.
- 2
Sygna maps your setup
It reads your site, your existing tracking and your tag manager, and learns how your customers actually buy.
- 3
Approve your plan
Sygna's AI proposes what to measure and where to send it, with its reasoning. Nothing is sent until you say yes.
- 4
It runs, and watches
Sygna delivers every approved conversion and keeps checking every route, flagging anything that breaks.
Powerful — and still yours.
Common questions.
Is Sygna a tracking audit?+
The analysis is where it starts, not what it is. Sygna then builds your measurement plan, sends the approved conversions to each platform itself, and keeps watching them for as long as you use it.
Do I need Google Tag Manager?+
No. And if you use it, Sygna reads your container — every tag, trigger and variable — and builds on what's already there.
Will it break my existing tracking?+
No. Sygna never edits your tag manager or your pixels. By default it protects what already works and adds what's missing.
How much does the AI decide on its own?+
It does the analysis and drafts your plan, with the reasoning for every decision. You approve anything that reaches your ad accounts.
Can I ask it questions?+
Yes. Ask Sygna answers from your own store's data and setup — "what tracks my purchases?", "what changed in my tag manager?" — not from generic advice.
Which platforms does it work with?+
WooCommerce stores today, sending to Google Ads, Meta, GA4 and TikTok — plus WhatsApp, phone and form enquiries.
Does it work for WhatsApp and phone sales?+
Yes — that's where it shines. WhatsApp taps, phone clicks and form enquiries become signals your ads can learn from, instead of sales they never see.
Is it free to start?+
Yes. Connect your store and get Sygna's analysis for free. Want a hand? Guided setup is available.
See what Sygna finds on your store.
Create an account, connect WooCommerce, and get your store's analysis — free.
- 1Create your Sygna account
- 2Install the WooCommerce plugin
- 3Get your store's analysis
- 4Approve the plan, and Sygna takes it from there